4/29/2023 0 Comments Watch mbc4 live streamThe offerings of the platform in both the free (Shahid) and paid tier (Shahid VIP) were re-strategized. The Burj Khalifa was lit up with the slogan ‘It’s our Time’ marking the launch of the rebranded platform. The revamped Shahid was launched during a ceremony held at the Dubai Opera on January 15, 2020. In 2020, Shahid VIP went through rebranding and technical advancement. Ģ020 – Revamp and rebranding - Shahid VIP, the premium subscription-based service This resulted in 2x increase in unique users outside of the MENA region. The first episode of all the shows was made available for free, while the rest of the episodes were available through the subscription service of Shahid PLUS. In 2019, the platform provided the audiences outside the MENA region access to the regular MBC programmes. Thereby, allowing subscribers to view all the available content without the interruption of any advertisements. The premium subscription-based service ‘Shahid PLUS’ (now Shahid VIP) was launched in 2014, which provided users with a variant of the free video on demand (VOD) service. In July 2012, the Shahid app was launched and it reached the top slot on the App store for Middle East and North Africa in a week's time. In 2009, MBC extended Shahid Online to – a free Video on Demand streaming platform (AVOD), which was made available in multiple regions. The platform only had archives of the MBC’s content and served as a ‘catch-up’ service for MBC’s channels. It was launched in 2008 titled MBC Shahid Online, a platform created to allow MBC users to view its TV programmes at their own convenience. Furthermore, Shahid VIP also offers International content of partner TV channels. The content provided by Shahid VIP includes Shahid Original series, long window premieres, pre-theatrical movies, access to MBC’s TV channels in true HD, as well as western content, documentaries and offering for kids. The platform is available in 23 countries, including MENA region, Australia, United Kingdom, France, Switzerland, Belgium, Spain, US and Canada (except Israel). The senior management of Shahid consists of Sam Barnett, MBC GROUP’s CEO Jakob Mejlhede Andersen serving as the Chief Content Officer (CCO) and Dominic Farrell as Chief Technology Officer (CTO) for Shahid. More than 27 million unique monthly users were reported by the end of Ramadan 2019, and it managed to capture a market share of 85% VOD viewership in the MENA. The platform was launched in 2008 and rebranded in 2020. Shahid ( Arabic: شاهد) is an Arabic content streaming platform, headquartered in Dubai, United Arab Emirates and Riyadh, Saudi Arabia.
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